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Newly-minted or well seasoned, the Solo Practice University® blog is devoted to all solo practitioners, discussing issues faced, offering advice, education, support and inspiration.

Debra

Should You Belly Up to the Bar (Associations)?

Feb 7, 2012 in Guest Bloggers

One of the things that plagues we rezoomers is the question, “How do we get back in the game?” I asked myself this question as I restarted my legal career in 2010. For 29 years I was a member of the ABA and the New York State Bar Associations (NYSBA). Yet in all those years, [...]

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Susan Cartier Liebel

SPU Classes in November, December, January …and Much More

Feb 6, 2012 in Announcements, News

I can hardly believe it’s already February. What a great start to 2012 it’s been. Besides the fact the weather has been unseasonably warm in New England, we are pleased to say our SPU faculty members continue to produce outstanding classes: Recent Classes Stephanie Kimbro shared some valuable information in her post: Update on Ethics [...]

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rachel-150

‘Closing The Deal’ – The Lawyer’s Version

Feb 2, 2012 in Client Relations, Guest Bloggers, Solo & Small Firm Practice

Selling is only icky if you’re selling something you don’t believe in to someone who doesn’t need it. Your true goal is to deliver your services to clients who need them. So don’t make it hard for your potential clients to buy from you. Focus on closing for your benefit and theirs.

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Jack

You Only Fail if You Don’t Get Up Again.

Jan 31, 2012 in Guest Bloggers, Inspiration

A belated Happy New Year to all of you. Now that we’re a few weeks into 2012, hopefully you’ve all settled into a routine and you’re holding fast to those resolutions you set for yourselves. As a February Bar Exam taker with a full time job I find routine to be crucial. When I studied [...]

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photo

You Ask…I Answer. Should I Put My Picture on My Business Card?

Jan 30, 2012 in Marketing, You Ask...I Answer

Question: Susan, I can think of no better person to settle this debate than you.  Recently, I was in a law practice course and it was suggested that solos put their pictures on their business cards –like real estate agents commonly do, and make them “glossy.”  Some say this is sort of unprofessional –again, like [...]

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Rania

Celebrating 2 Years Solo: Lessons from the Trenches

Jan 27, 2012 in Guest Bloggers, Savvy Solos, Solo & Small Firm Practice

“On the eve of launching my solo practice, I had a knot in the pit of my stomach. I’d worked for a firm right out of law school, and then did freelance work for other attorneys, but I’d never been completely on my own. I never had to be a rainmaker. I never had to [...]

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Suzanne

Making the Leap From BigLaw to Solo Practice

Jan 26, 2012 in Guest Bloggers

I’ve talked a lot on this blog about the differences between BigLaw and Solo. What I haven’t spent enough time on is what it took to make the transition from BigLaw to Solo. How exactly did I make the leap? First and foremost, I got fed up. Yes indeed. I had to hate being a [...]

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Douglas Greenberg

The Referral Power of Positive Reviews on Yelp.

Jan 24, 2012 in Guest Bloggers

In his seminal guide on solo practice, Jay Foonberg predicted that the Internet would change everything about the way consumers shopped for goods and services. And in his opinion, the practice of law was no exception. Today, Foonberg’s vision seems to be materializing more each day. Consumers size up lawyers not just by their artwork [...]

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What is Marketing Anyway?

Jan 23, 2012 in Marketing

Last week someone I know sent me an e-mail and asked if I was following the hashtagged conversation #MPF12. I guess it was a marketing convention in Miami. I wasn’t following it; didn’t know about it. But the thrust of this lawyer’s concern was as he watched the tweets he was appalled as what he [...]

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annie-avatar2

A Solo (A)Broad – Annie Tunheim

Jan 19, 2012 in Guest Bloggers

Right around the time my third son was born, I started my own law practice.  You see, I had long known I didn’t want to go the traditional attorney route; the one year I spent at a small downtown firm was miserable enough to instill a lifelong aversion to law firm employment.  It may be [...]

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