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Responsiveness: The New Battleground for Attorneys

Jun 16, 2021 in Sponsored

Anyone else feel like the client expectation bar seems to rise at double the rate each year? From offering support via Twitter and Facebook to battling Yelp reviews, solo and small practice attorneys have had a lot to compete with over the last decade to win the customer experience game.

And now, the recent pandemic has inadvertently shifted those expectations. The rise of on-demand services has created an expectation for all industries to increase availability and responsiveness. A recent Salesforce survey found 64% of customers and 80% of business buyers ​expect questions answered in real-time​. Learn more.

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Creative Ideas for Building Your Business Online in 2021…and Beyond

Jun 8, 2021 in Sponsored

Make 2021 your year—for real this time.
As you look back on the last year and forward to summer 2021, now is the time to reflect on your growth and successes, as well as your opportunities to do even better for the people you serve.

What strategies, processes, and tools can you put in place now to stand out and expand your business in the months to come?

Here are a few creative and cost-effective ideas for improving how you communicate with customers, sell products and render services, and continue growing your business—no matter what comes next.

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How Attorneys Get More Done in Less Time

May 12, 2021 in Guest Bloggers

Universally, attorneys have a challenge judging how long projects will take. We underestimate nearly all of the time and don’t get as much done as we would like. Does that sound familiar to you? If so, I totally get it.

We all want to fit more in our day, typically with less than successful results which leads to frustration and guilt. Ugh.

The damage to your psyche, confidence, and wellbeing is real when you try to squish in too much client or CEO work into your day. I know you know! So, what do you do? Read on….

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Danger Will Robinson

These 4 Factors Keep Solos and Small Law Firms Exposed to Cybersecurity Threats

Apr 15, 2021 in Guest Bloggers

The foremost threat facing solos and small law firms today is the risk of catastrophic data breaches.

The second most significant threat is their own negligence.

Evolving security challenges coupled with law firms’ expanding digital footprints mean that solos and small practices have never been so at-risk for data breaches or so unprepared to prevent them.

Attorneys seem to understand this, yet bafflingly fail to act. Read on.

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Why You Don’t Get It Both Ways with Of Counsel Relationships

Apr 6, 2021 in Guest Bloggers

Sometimes a call comes in that I feel compelled to write about and this is one of those times. The question seemed simple enough. Basically, the callers wanted to know if the fact that a solo attorney was going to be added to their firm website as Of Counsel solely for marketing purposes would have any impact on their malpractice insurance premium. Well, as a risk guy, I couldn’t help it. I needed to know more. In response to a few follow-up questions of my own, I learned the following.

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Meeting Client Expectations In a Changed World – Guest Lecture with Tim Bedford from Ruby

Mar 30, 2021 in Audio, Guest Lectures, Sponsored

We all know that this pandemic has really shaken things up – on both a micro & macro scale. The industry has changed, but so has day-to-day. When your dog is your coworker, your bedroom is your office and the lines of what used to be your workday are now blurred more than ever, life and work have definitely changed. But have you changed with it in order to meet client expectations?

Many solo and small firms have been presented with a fight or flight scenario, and while it’s incredibly sad to see, the folks who were forced to try new things & pivot often found more success.

And the overall goals haven’t changed for these solo and small firms – they want to create a sustainable business model & still have that desire for growth. Listen and Learn.

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3 Creative Ideas for Building Your Practice Online in 2021

Mar 16, 2021 in Sponsored

Believe it or not, we’re already three months into 2021. What are your goals for this year? What strategies, processes, and tools can you put in place now to stand out and expand your practice in the months to come?

Now is an ideal time to reflect on your long-term growth strategy, as well as your opportunities to do even better for the people you serve.

Here are a few creative and cost-effective ideas for improving how you communicate with clients, deliver legal services, and continue growing your practice this year:

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#I’mNotACat Lawyer – Web Conferencing Best Practices – Guest Lecture with Jared Correia

Feb 16, 2021 in Audio, Guest Lectures, Jared Correia

By now you’ve heard about the lawyer who was videoconferencing on zoom with a federal judge and couldn’t remove a cat filter.  It was funny, embarrassing, and went viral. To his credit, he kept his composure. However, it has opened up an important conversation about web conferencing best practices, security, audio and video settings, and […]

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Working Remotely Is Here to Stay. Now it’s Time to Reimagine How You Work Virtually – Guest Lecture with Jared Correia

Feb 9, 2021 in Audio, Guest Lectures, Jared Correia

The pandemic has thrust virtual work into the spotlight. While for some it’s no different than pre-pandemic work, for others it is a sea change in how they conduct business. It is showcasing the financial benefits and work-life perks of remote work. But, it is also laying bare the weaknesses in our solo/small firm practices and highlighting where we all need to improve. It is critical we start reimagining working virtually from acquiring new clients to the courthouse. What will it look like a year from now? What technologies will shine and others disappear? What technologies must you implement or upgrade to stay competitive? This is a fascinating guest lecture to help you start reshaping your future work world. Listen and learn.

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How To Protect The Health of Your Practice and Yourself During a Pandemic and the Rest of Your Lives – Guest Lecture with Cynthia Sharp and Becky Howlett

Dec 14, 2020 in Audio, Cynthia Sharp, Guest Lectures

Did you know the World Health Organization has classified ‘Burnout’ as a health issue? Did you know that burnout is not based on the number of hours you work but the quality of those hours? Cynthia Sharp and Becky Howlett founded legalburnout.com, a resource to help solo and small firm practitioners navigate the emotional roadmap of solo/small firm practice to keep you healthy and grounded through a pandemic and the rest of your lives. This information-packed podcast will have you taking action immediately to help ground you and elevate you at the same time. Listen and learn.

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