The Power of Influencers to Bring Business to Your Solo/Small Firm Practice

Influencers offer the authenticity that buyers trust. Their relationship with their audience is not centered around selling merchandise, but rather, around informative and relevant content that interests their followers. When an influencer tells your brand’s story, it comes from the perspective of a consumer, rather than that of a business or marketing strategy. How does an influencer impact your solo/small firm practice? How can you reach them? Find out.

‘Amaze’-ing Facts You Didn’t Know That Drive Traffic to Legal Websites

The number of people going to the web first before asking for a recommendation from someone they trust is increasing. Once they are online searching they continue to do their research before they decide who to call. Your website may not be doing you any favors if it’s not been optimized to work properly by 2015 standards. Find out how you can improve your website before it ceases to function for you in any meaningful way.

The Impact of Social Media on the Legal Process – Guest Lecture with Omar Ha-Redeye

Oftentimes, when we discuss social media it is in the context of how every lawyer should be using it for marketing.  Not this time.  Today we have Omar Ha-Redeye (who also teaches a course at Solo Practice University) discussing social media in the context of the legal process. Let’s face it, if you don’t know […]

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