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Mar 5, 2011 / Audio, Law School Innovation, News
On January 27th of this year I had the distinct privilege of educating more than (70)seventy (113) one hundred and thirteen career counselors on how they can help their law students and grads who either want to go solo or feel they have no option but to go solo. I thank Amanda Ellis of Amanda [...]
Feb 2, 2012 / Client Relations, Guest Bloggers, Solo & Small Firm Practice
Selling is only icky if you’re selling something you don’t believe in to someone who doesn’t need it. Your true goal is to deliver your services to clients who need them. So don’t make it hard for your potential clients to buy from you. Focus on closing for your benefit and theirs.
Jan 31, 2012 / Guest Bloggers, Inspiration
A belated Happy New Year to all of you. Now that we’re a few weeks into 2012, hopefully you’ve all settled into a routine and you’re holding fast to those resolutions you set for yourselves. As a February Bar Exam taker with a full time job I find routine to be crucial. When I studied [...]
Jan 30, 2012 / Marketing, You Ask...I Answer
Question: Susan, I can think of no better person to settle this debate than you. Recently, I was in a law practice course and it was suggested that solos put their pictures on their business cards –like real estate agents commonly do, and make them “glossy.” Some say this is sort of unprofessional –again, like [...]
Jan 27, 2012 / Guest Bloggers, Savvy Solos, Solo & Small Firm Practice
“On the eve of launching my solo practice, I had a knot in the pit of my stomach. I’d worked for a firm right out of law school, and then did freelance work for other attorneys, but I’d never been completely on my own. I never had to be a rainmaker. I never had to [...]
Jan 26, 2012 / Guest Bloggers
I’ve talked a lot on this blog about the differences between BigLaw and Solo. What I haven’t spent enough time on is what it took to make the transition from BigLaw to Solo. How exactly did I make the leap? First and foremost, I got fed up. Yes indeed. I had to hate being a [...]
Jan 24, 2012 / Guest Bloggers
In his seminal guide on solo practice, Jay Foonberg predicted that the Internet would change everything about the way consumers shopped for goods and services. And in his opinion, the practice of law was no exception. Today, Foonberg’s vision seems to be materializing more each day. Consumers size up lawyers not just by their artwork [...]
Jan 23, 2012 / Marketing
Last week someone I know sent me an e-mail and asked if I was following the hashtagged conversation #MPF12. I guess it was a marketing convention in Miami. I wasn’t following it; didn’t know about it. But the thrust of this lawyer’s concern was as he watched the tweets he was appalled as what he [...]
Jan 19, 2012 / Guest Bloggers
Right around the time my third son was born, I started my own law practice. You see, I had long known I didn’t want to go the traditional attorney route; the one year I spent at a small downtown firm was miserable enough to instill a lifelong aversion to law firm employment. It may be [...]
Jan 19, 2012 / Guest Bloggers, Solo & Small Firm Practice
Last year St. Louis attorney Craig S. Redler garnered a lot more attention than he really wanted when he offered a discount coupon for a will and power of attorney through daily deal promoter Groupon. Groupon sends its members targeted advertising of daily virtual vouchers entitling the purchasers to products and services from local businesses [...]
Jan 18, 2012 / Guest Bloggers, Solo & Small Firm Practice
We are very fortunate to be bringing on board a new member to our family of columnists, Rush Nigut. Rush is a recognized authority in the area of business law who also happens to really have a handle on the importance of utilizing technology in practice. From his unique perspective as a business lawyer, he [...]
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