When writing copy for a website, lawyers need to learn how to talk less about their degrees and qualifications, and more about the problems that they solve. Marketing experts call it describing benefits, rather than features. Are you doing this on your website?
Newly-minted or well seasoned, Solo Practice University® is devoted to all solo/small firm practitioners, discussing issues faced, offering advice, education, support and inspiration. Subscribe by email below.
Want your free copy of Getting Started Solo? Subscribe by email below and you will be able to download immediately.
By 2017, it is estimated that 95% of non-cash transactions will be paid by credit or debit cards. That leaves just a mere 5% paid through traditional paper check payments. Many attorneys are beginning to recognize if they don’t accept credit cards already, they may need to reconsider in order to facilitate collection of fees in the very near future.
Our legal community in Orlando has just started to rally. We are helping with translation services for victims’ families that don’t speak English. We are helping with immigration services for victims’ families that don’t reside in the U.S. We are volunteering pro bono hours in family law and probate (and if anyone should need it, in business law too). More than that, I’ve seen so many of my legal colleagues make personal donations, give blood, go to vigils, and give their time to support the first responders, the victims and their families. We are doing what we can, what we know how to do.
When you’re studying for the bar exam, it’s easy to become consumed by all of the review, memorization and practice that you’re doing every day. It’s pretty common for things like drinking enough water, getting fresh air, and exercising to completely fall off of the priority list. Remaining a sane and functioning human is not overrated, though. The healthier and more well-adjusted you are physically and mentally (not to mention emotionally), the easier it will be to sit through this exhausting exam without falling apart.
If I hear one more lawyer tell me they referred out a case to another lawyer ‘just because’ and maybe that lawyer will send something their way down the road, I want to scream, ‘You are leaving money on the table.’ Do you not understand what a referral fee is? Do you not understand the value of this fee to provide you some financial stability for your practice?
Law is not a profession which admits the function and value of feelings. Our training teaches us to expunge them from our minds and our work. But as human beings we ignore our feelings at risk to our overall well-being. What do you do?
Effective client screening is an important practice management tool because it enables you to build a successful and healthy practice. Stop with the excuses. Yes, it may look like a great case, but every legal matter comes with a client and if the two of you can’t work together in a healthy and positive way, then be prepared for a bumpy ride.
“Meet the law graduate who used SUGAR DADDIES she met online to finance her entire $50,000-a-year education.” This is the headline that made all the rounds last week. It’s provocative and created a lot of conversation. We posted the article on our Facebook page (- join us!) but reserved opinion because we wanted to see what our friends would say. Now it’s our turn.