On January 27th of this year I had the distinct privilege of educating more than (70)seventy (113) one hundred and thirteen career counselors on how they can help their law students and grads who either want to go solo or feel they have no option but to go solo.  I thank Amanda Ellis of Amanda [...]

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“On the eve of launching my solo practice, I had a knot in the pit of my stomach. I’d worked for a firm right out of law school, and then did freelance work for other attorneys, but I’d never been completely on my own. I never had to be a rainmaker. I never had to [...]

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I’ve talked a lot on this blog about the differences between BigLaw and Solo. What I haven’t spent enough time on is what it took to make the transition from BigLaw to Solo. How exactly did I make the leap? First and foremost, I got fed up. Yes indeed. I had to hate being a [...]

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In his seminal guide on solo practice, Jay Foonberg predicted that the Internet would change everything about the way consumers shopped for goods and services. And in his opinion, the practice of law was no exception. Today, Foonberg’s vision seems to be materializing more each day. Consumers size up lawyers not just by their artwork [...]

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Last week someone I know sent me an e-mail and asked if I was following the hashtagged conversation #MPF12. I guess it was a marketing convention in Miami. I wasn’t following it; didn’t know about it. But the thrust of this lawyer’s concern was as he watched the tweets he was appalled as what he [...]

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Right around the time my third son was born, I started my own law practice.  You see, I had long known I didn’t want to go the traditional attorney route; the one year I spent at a small downtown firm was miserable enough to instill a lifelong aversion to law firm employment.  It may be [...]

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Last year St. Louis attorney Craig S. Redler garnered a lot more attention than he really wanted when he offered a discount coupon for a will and power of attorney through daily deal promoter Groupon.  Groupon sends its members targeted advertising of daily virtual vouchers entitling the purchasers to products and services from local businesses [...]

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We are very fortunate to be bringing on board a new member to our family of columnists, Rush Nigut.  Rush is a recognized authority in the area of business law who also happens to really have a handle on the importance of utilizing technology in practice.  From his unique perspective as a business lawyer, he [...]

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California and Arkansas Schools Join New York School Helping Students and Alumni Prepare for Practice NEW HAVEN, CT (January 17, 2012) — Solo Practice University® (SPU), the leading online educational and professional networking community for lawyers and law students, is proud to announce strategic partnerships with two more law schools to help their students and [...]

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I was lucky enough to learn a bedrock principle of law firm marketing all the way back in law school: niche expertise is valuable if not invaluable. As I’ve pointed out before, there are a lot of good reasons for a solo to cultivate a single are of expertise. It’s even better to be a [...]

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This post was written by guest blogger, Roy Ginsburg. Roy Ginsburg is a lawyer coach in the areas of business development, practice management and career development/transitions. He helps his nationwide clients achieve individualized practice goals and career satisfaction. He is also a solo practitioner and practices in the area of legal marketing ethics. His clients [...]

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