21st Century Methods for Onboarding Clients – Guest Lecture with Jared Correia

How do you onboard modern clients in the 21st Century? In today’s podcast you will learn about what clients value. Do they want speed, responsiveness, mobile access? Do they want intake options such as online forms, chatbots, text messaging? How do you create and respond to the client’s journey from finding you through resolution? You’ll learn all this more today. Listen and learn.

Planning A Soft Relaunch of Your Firm is Great During Holidays – Guest Lecture with Jared Correia

While recorded over the summer, the sentiment remains the same over any stretch of downtime. It is great to plan soft relaunches of your firm during slow periods. Soft relaunches can include the announcement of a new employee, new website design, rebranding, any number of changes in your firm that give you a new marketing opportunity. So, listen and learn. (Oh, and enjoy Jared’s heavy breathing. He gets excited for these podcasts!!)

Marketing Your Law Firm For Free – Guest Lecture with Jared Correia

What if you had to market your law firm without using any money? Literally: no money, at all.

It turns out that you can develop a vibrant marketing plan without spending one cent. This guest lecture you will learn practical marketing tactics that you’ll be able to employ. Join us as we lay out specific networking and content marketing strategies to apply to your no-cost legal marketing. Learn how as Jared Correia and I discuss in this lively guest lecture.

The Ever Evolving Law Firm Fee Structure – Guest Lecture with Jared Correia

In the late 90′s and definitely into the 21st century, the law firm fee structure is morphing and changing under tremendous pressure from clients and the economy. But where do new solos (and some not-so-new) lawyers go to learn about the what fee structures are out there? Jared and I discuss the pressures and those very fee structures. Join us!

When Are You Most Vulnerable to Malpractice? – Guest Lecture with Jared Correia

When are you most vulnerable to a malpractice claim, when are you least? What are the ugly malpractice monsters are rearing their heads going forward? Are you safer as a a newbie or a more seasoned professional? The answers may surprise you. But most importantly, they’ll inform you to help you with your practice going forward. Join Jared and I as we discuss these surprising landmines from our unique perspective.

How Tech Efficiencies Can Help You Avoid Malpractice Claims – Guest Lecture with Jared Correia

There is so much technology out there which can improve your practice.  However, what are the major technologies you should be investing in and why?  Jared and I talk about two types of technologies in this podcast: document automation and assembly software and case management software, not just a recitation of how they can improve […]

Mastering the Sales Re-Cycle – Guest Lecture with Jared Correia

Do you think a signed retainer agreement is the beginning or end of your marketing to gain a client? The beginning or end of the ‘sale’? Today we talk about the reality that once a client retains you it is just the beginning of the sales ‘re-cycle’ – the continuing process of re-affirmations that the client made the right choice in selecting you as their attorney. Listen and learn.

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