Don’t Be a Drip: Stagger Your Marketing Campaign

Lawyers and law firms struggle to innovate in areas outside of the substantive practice of law.  Worse still, most attorneys neither observe nor capitalize on general business trends, even as their competitors are trying to do so.  This applies to several categories of business management, certainly, including marketing, where lawyers frequently over worry themselves into […]

Making My Case for Law Practice Management Software

Let’s face it. Law Practice Management Solutions are springing up like weeds in an unkempt garden. It’s getting harder to separate the pernicious weeds from the serious bloomers and it’s no wonder; law practice management solutions are becoming a mandatory part of law practice in terms of cost effectiveness, efficiency and meeting client demand. Here are our thoughts to guide you in your selection of this important practice tool.

How To Make Speaking Work As A Marketing Strategy – Guest Lecture with Denise Hedges and Barbara Mencer

You may have considered speaking as part of your marketing strategy but were not really sure how to go about it. More likely you are afraid you won’t be an effective speaker. Well, we found THE best experts on this subject who not only know the value of speaking to increase business but can also teach you how to actually present. You will learn to not only speak well and energize your audience, but to speak effectively. Speaking effectively means converting your audience into clients and/or great referral sources.

Are You Working With The New Consumer-Facing Legal Startups?

2015 is shaping up to be THE year of the legal startup.  Angelist.com is flush with more than 720  startups and almost 1,100 investors. In 2013 a stunning $458 million was invested into legal startups, a breathtaking leap from a mere $66 million invested in 2012. But while investment dollars declined in 2014, the startups are proliferating […]

We’ve Got Blowback: The 5 Dumbest Things New Solos Do

It seems Lee Rosen hasn’t lost his touch as his provocative post The 5 Dumbest Things New Solos Do generated a lot of blowback when I posted it to a LinkedIn Group I frequent.  (Feel free to join Solo Practitioners Forum). The biggest issue was whether or not to get malpractice insurance immediately upon getting […]

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