Marketing and selling.  Two words that strike fear into the hearts of lawyers everywhere. To us, selling is a necessary evil if we want to attract clients, but we don’t like it.  In fact, we fear it.  Did you know the #1 fear lawyers have is that they will come across like a cheap, used […]

I distinctly remember the looks on the faces of those with whom I shared my plans to launch a completely web-based law practice. It was a cross between skepticism that clients would actually work with an attorney online and pity that I was naïve enough to think they would. Things have changed in the past […]

In the per-diem world I regularly encounter pro-se adversaries (people representing themselves). In New York City Civil Court (jurisdiction up to $25,000), people often appear pro-se. Many of these are debt collection cases, but I have been involved in all kinds of civil litigation where one side (the other side from my side) was pro-se. […]

Most of us have something that we keep putting off until a looming deadline spurs us to action. Our modus operandi robs us of sleep and our confidence that we did our best work. Some unpleasant tasks don’t have a deadline, so we postpone them until we can’t function anymore without doing something about them. […]

In the past, a lawyer needed little more to market their practice than be good at what they did, which may have included one or two client lunches to keep a practice at the forefront of clients’ minds. However, times have changed. Now, lawyers are going online to get noticed by potential clients. Using Social […]

Law firm marketing companies want you. Specifically, they want your money. With promises of making it easy for your clients to find you online, and a phone ringing off the hook, they lure you into five year contracts at ridiculous prices. They promise that by redesigning your web site or managing your social media or […]

By way of asking this question, I am hoping to capture the attention of those who are hesitant to ever agree to do pro bono work based upon a belief that the answer is always going to be yes. Truth be told, the correct answer to this one is actually “it depends.” To understand why, […]

(Let me preface this rezooming post as one which appears to be ‘female focused’. It does involve a discussion of women’s issues and how they may impact/assist rezooming our legal careers.  For my male readers, however, please read between the lines.  Anyone can rezoom their career by using these helpful tips.  Although the book discussed […]