Why Marketing is More Critical Than Ever For the Solo Practitioner
“If a young man tells his date
she’s intelligent, looks lovely,
and is a great conversationalist,
he’s saying the right things to the right person
and that’s marketing.
Author: Susan Cartier Liebel
Never Let Them See You Sweat
Who remembers the advertisement for deodorant with the memorable line, “Never let them see you sweat.” ( I know I’m dating myself but when a line is memorable, it’s memorable.)
How Long To Work? How Much To Earn? This is a Solo's Real Choice.
We determine our time table for retirement or not; we determine our professional, emotional, social and financial ‘wealth’ in this lifetime.
Stop Telling Me What I 'Can't' Do!
As a new lawyer, when I started my own practice right out of law school, my two partners (also newly minted) and I had a running joke. If I suggested something legally innovative, they would say, “You can’t do that.” I would say, “Show me where it says I can’t?”
When Going Solo, Give Yourself the Freedom to Fail
I’m often asked, “Don’t most businesses fail? Shouldn’t I be concerned I will fail at building a solo practice? Why don’t you tell us stories about people who didn’t succeed?”
Faculty Announcement – Bill Jawitz
Bill Jawitz teaches attorneys how to build satisfying practices, and how to run successful firms. He will teach a course called “Productivity Bootcamp: Time Management for Lawyers” at Solo Practice University™.
Don’t Let Starting a Solo Practice Endanger Your Health
One of the primary reasons people opt to be employed versus self-employed is health care for themselves and their families. So, whether you are opting for solo practice or being forced into solo practice because there are no jobs is frightening from the health care perspective.
Will Women Rule Business in the Next Decade?
There is a powerful and thought-provoking article in the May 25th edition of Time Magazine which should be read called Women Will Rule Business. Not only should women read it and reflect upon it when thinking about their own career choices but also think about it in terms of how businesses will operate in general.
"Tip of the Week" – Understanding What Powers Motivation
It takes hutspah to believe in yourself, your goals, and your ambitions in the face of those who don’t believe in themselves. It’s easy to take the path of least resistance, to cave when facing those wagging fingers warning you of the perils of starting a solo practice.
Will Bartering For Chickens Come Back In Vogue?
I’ve gotten to seriously thinking about this. Will bartering for legal services come back or simply become more prevalent given economic times are going to get more and more challenging?
Featured Podcasts
The Gen Why Lawyer
Why Going Solo as a Young Attorney Could Be the Best Decision Ever with Susan Cartier Liebel from Solo Practice University®.
Staying Motivated While Starting A Solo Law Practice
On this episode of New Solo from the Legal Talk Network, Adriana Linares interviews Susan Cartier Liebel from Solo Practice University® about how to stay motivated throughout the process of starting a solo law practice.
Helping Lawyers Go Solo
Motivation in life is very important. I share seminal moments which have shaped me as a human being and helped me become who I am today.
Learning To Build And Run A Solo Practice
On this podcast from Lawpreneur Radio, Miranda McCroskey interviews Susan Cartier Liebel from Solo Practice University® about perceptions of fear, failure and other issues facing solos.
2015 Blawg 100 Hall of Fame
Regular Contributors
Susan Cartier Liebel
Founder & CEO
Mark Bassingthwaighte
Columnist, Managing Risk
Debra Bruce
Columnist, Lawyer - Coach
Lee Burgess
Columnist, Bar Exam Success
Karen Caffrey
Columnist
George Gold
Columnist
Suzanne Meehle
Columnist, Big Law to Solo
Cynthia Sharp
Columnist
Debra Vey Voda-Hamilton
Columnist, Solo Re-Zooming
Chelsea Williams
Columnist
Wendy Witt
Columnist, Million Dollar Attorney®
Allison Wood
Columnist