When you build a network of connections, if you just join as a taker, you will be exposed as the opportunist you’ve been flagged to be. This is not what networking is about. Why do so many people get this wrong? No wonder networking is viewed as an intimidating chore by some, those very people who see it as ‘asking’ or ‘begging’ for something first rather than offering genuinely and generously first.
Whether you prefer the internal world or the external world, that
preference is fixed. You can force yourself to act outside of your
element, but an introvert can’t become an extravert and vice versa.
How do you launch a new law firm? What is your ‘go to market plan’ for your solo practice? Or, if you are relaunching how do you tackle marketing in an effective way? Jared shares an abundance of information to help you meet your goals. Listen and learn.
You are not having problems with getting the work. But you ARE having problems getting the talent to help you produce that work, service these clients. It’s not an uncommon dilemma. Post-pandemic it’s become an employee-centric market meaning those who are out looking for the jobs have all the power. How do you hire in this environment? How do you get the quality talent? What do you have to offer to get the good people to help your practice grow. Listen and learn.
Do lawyers needs to cold call? Seriously? Yes. In today’s environment lawyers need to have a robust program for cold calling and how you can do it effectively and efficiently and without violating the rules against solicitation. Yes…listen to this. You will be glad you did.
We are concluding this incredible series of Days of Future Passed – Law Practice in 2025 discussing meeting clients’ new demands of you and your practice including implementing: Efficiences Data Security KPIs Analytics Collaboration Sharing Embedding Outside Counsel If you are looking to build your presence with a serious marketing effort that is progressive, you’ll […]
In part 1 we discovered the magic of KPIs, basically analytics for Attorneys. Sounds dry (even I thought so when Jared presented the topic) but I soon learned it isn’t. It’s quite fascinating because at the end of the day it is measuring whether what you are doing is working and it’s not cookie cutter. You can create measurements for anything you are doing so it is also quite creative. So, let’s get to it and learn more!
The acronym KPI (Key Performance Indicators) often strikes terror in the uninitiated lawyer. However, they are not only nothing to fear but a simple documentable measure you should embrace. KPIs are simply measurements of performance and they can measure anything you are doing; how many clients you close from leads, your collection rate, the number of cases you handle per month, etc. Once you understand you have all these measurable activities already available to you through the tools you use in your practice today (like your case management software) and actually start using them, your practice will only become more efficient and be more profitable. Put your fear aside, listen and learn.
It’s that time of year…or any time of year you want and need to get away to regroup and refresh, spend time with family. After all, isn’t this one of the perks of solo/small firm practice? Owning your own time? Listen as Jared gives his expert advice on how to take that well needed vacation.
In Part 5 of this great series, we will discuss what legal marketing will look like in the not too distant future. This will include:
Paid Verification
Video & Audio Content
Short Form Content
Virtual Reality
Meta Verse(s)
Community-Focused Networking
Join us!
Why Going Solo as a Young Attorney Could Be the Best Decision Ever with Susan Cartier Liebel from Solo Practice University®.
On this episode of New Solo from the Legal Talk Network, Adriana Linares interviews Susan Cartier Liebel from Solo Practice University® about how to stay motivated throughout the process of starting a solo law practice.
Motivation in life is very important. I share seminal moments which have shaped me as a human being and helped me become who I am today.
On this podcast from Lawpreneur Radio, Miranda McCroskey interviews Susan Cartier Liebel from Solo Practice University® about perceptions of fear, failure and other issues facing solos.
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