Linsey Krolik


Linsey Krolik is a technology, media, and business lawyer. She will teach a course called Outsourced General Counsel at Solo Practice University®.

Linsey Krolik is a technology, media, and business lawyer and mom of three children (including a set of twins) in Silicon Valley, California. She has operated her solo law practice from her home since 2004, providing outsourced general counsel, technology and content licensing, and business formation services to a range of clients, from small businesses and start-up companies to established, large corporations. Her clients include a variety of businesses, including microprocessors, computer hardware, software, Internet, wireless, blog, and medical device companies. Before starting her solo practice, Linsey was Corporate Counsel for ARM, Inc., a United Kingdom-based intellectual property company. Prior to that, she worked in both legal and business roles for a variety of tech companies in the Silicon Valley, including Palm, Inc, OmniSky Corporation, and 3Com Corporation.

Linsey writes a blog called Whereas about legal issues in technology, as well as maintaining and contributing to several other blogs. She spoke at BlogHer’08 on the topic of legal issues with blogging in the “Taking Care of Business” session. Linsey holds a combination JD/MBA degree from Santa Clara University School of Law and Santa Clara University Leavy School of Business with a concentration in High Technology Law and has been a member of the California State Bar Association since 2002. Linsey is active in her community, serving as a board member for several local organizations.


Syllabus

Objectives: Learn how to function successfully as an outsourced general counsel for companies, both large and small.

Major topics to be covered:
1. Issues companies needing outsourced general counsel are concerned with
- defining your client’s needs – temporary or ongoing timeline, specific or general scope
- substantive areas
- what experience do you need, how to translate the experience you do have
- how to handle issues outside your area of expertise

2. Setting yourself up as outsourced general counsel
- learning your clients’ business/technology
- technology set-up, office vs. home work environment

3. Pricing/Packaging/Marketing yourself as outsourced general counsel
- pricing and packaging strategies
- where to find clients – networking, agencies, headhunters, email lists…and networking
- service levels – know that you can be replaced

4. Your role as outsourced general counsel
- who is your client? company vs. people
- general definition of your role
- how to specifically define your role for a particular company

5. Dealing with corporate executives
- executive summaries – why its important and how to write one
- learning who has what authority in a particular company

6. Profile of a client
- profile of a CEO/CTO/sales person/legal VP