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MEMBERSHIP · THE ORIGINAL COMMUNITY FOR SOLO & SMALL FIRM LAWYERS · SINCE 2009

The cutting edge community for small law firms.

We stay on top of AI, tech, and practice changes so you don’t have to, and we have fun doing it. One community, monthly strategy sessions, and a quarterly AI program.

Short application. We review every one within 2 business days.

THE BUILT IT SERIES

Hear from firm owners in the trenches who are thriving.

Monthly sessions with lawyers who built their own firms: the numbers, the mistakes, and what they'd do differently.

NOW BOOKING SPEAKERS
Built a firm you're proud of?
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PRICING

One membership. Everything included.

Billing period
Regular price $499founding price $199/year
Regular price $59founding price $28/month
Founding price · first 50 members

You'll receive a checkout link once accepted.

Less than one billable hour a year. Founding members lock in this price for as long as they stay. Regular pricing ($59/month or $499/year) begins after the first 50.

  • Monthly premium strategy session: cutting-edge practice tips and front-line insight
  • AI fluency program, updated every quarter
  • AI prompt library for lawyers: tested, organized by task, updated quarterly
  • Private member forums and networking
  • Member savings program (rolling out to founding members first)
  • Access to specialty cohorts
  • The full SPU archive, since 2009
Apply for founding membership

30-day full refund. Cancel anytime.

MEMBER SAVINGS · IN PROGRESS

Savings on the tools small firms use.

We're building a member savings program with partners across the categories below. Founding members get every deal as it launches, and help choose which ones we pursue next.

PRACTICE MANAGEMENT

Case, billing, and client management software

In progress
VIRTUAL RECEPTION

Answering and intake services

In progress
MALPRACTICE INSURANCE

Coverage for solo and small firms

In progress
WEBSITES & AI

SPU’s website and AI setup for firms

Available now: member rate

Founding members vote on which partner savings we pursue next.

See founding member benefits →

Partner savings are added as agreements are finalized. We'll announce each one to members first.

WHAT'S INCLUDED

Six things every member gets.

MONTHLY

Strategy session

Live session with practitioners and experts on what’s working right now. Recordings in the library.

QUARTERLY

AI fluency program

A practical curriculum for using AI in a small firm, refreshed every quarter so it never goes stale.

AI · PROMPT LIBRARY

Prompts built for legal work

Tested prompts for intake, drafting, client emails, and firm operations, with notes on checking output and protecting client data.

ALWAYS ON

Forums

Ask anything. Get answers from lawyers who’ve been there.

NETWORK

Member networking

Referrals, introductions, and peers in your practice area.

SINCE 2009

The archive

17 years of lessons from practicing lawyers.

AI FLUENCY

Our goal: no SPU member falls behind on AI.

AI is changing small firm practice every quarter. So is our program. Practical tools, policies, and workflows, updated four times a year.

  • Prompt library
  • Tool selection
  • AI policy
  • Intake
  • Drafting workflows

Tested prompts for lawyers, organized by task and updated every quarter.

Associate is built by SPU's owner.

A MONTH IN SPU

What membership looks like, week by week.

  1. WEEK 1New issue + member thread
  2. WEEK 2Strategy session (live)
  3. WEEK 3Recording, notes, and templates in the library
  4. WEEK 4Member Q&A in the forums

Plus: AI fluency update every quarter.

SPECIALTY COHORTS

Go deeper with your cohort.

Members can join specialty cohorts for small-group, focused support. Some cohorts are application-only.

FOUNDING MEMBERS

Founding pricing is limited to the first 50 members and is locked in for as long as you stay.

QUESTIONS

Before you join.

What happens in a strategy session?

Once a month, practitioners and experts walk through what’s working right now in small firm practice, with time for member questions. Every session is recorded, and the recording, notes and templates go into the library.

What’s in the AI fluency program?

A practical curriculum for using AI in a small firm: tool selection, AI policy, intake and drafting workflows. It’s refreshed every quarter so it keeps up with the tools.

Can I cancel anytime?

Yes. Founding pricing stays locked in for as long as you stay a member. Every plan includes a 30-day full refund.

What are specialty cohorts and do they cost extra?

Cohorts are small groups for focused support: Leaving BigLaw and Modernizing with AI. Some are application-only.

Is this for solos only or small firms too?

Both. SPU is for solo and small firm lawyers, and for lawyers getting ready to launch.

Build the firm you actually want.

Apply for founding membership