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Apr 7, 2011 / Client Relations, Guest Bloggers, Solo & Small Firm Practice

Consultations: Free or Fee?

Obviously, attorneys have had some bad experiences with the free consultation. Yet, some of the most respected solo practice authorities, such as Jay Foonberg, highly recommend that solos offer free consultations. Others say solos should never offer free consultations. Still others say it depends. To further murk up the waters, I'll share my experiences with (and without) the free consultation offer.

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Feb 14, 2011 / Solo & Small Firm Practice, Subjective Opinions

(Updated) – Solo As A Side Dish

(Update: 12/15/11) As indicated in the text of this post, this attorney chose solo as a side dish but it also served as a plan B should her full-time position change.  Well, thanks to the economy and a change in the dynamics of her employment, she is now practicing full-time as a solo.  Developing a [...]

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Nov 2, 2009 / Marketing

YouTube, Video Marketing and the Solo

This may seem old news to some. But it remains a decidedly untapped vehicle for lawyers. And now we are hearing from the most respected Google analyst, Eric Schmidt, discussing the future of the net and this includes YouTube:

"We're starting to make significant money off of Youtube", content will move towards more video.

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Apr 23, 2009 / Marketing

Should You Create A Niche Practice? (Part II)

Now let's talk about the traditional definition of 'niche' in the legal community – a given practice area, a specific type of law you want to practice because your motivation is enjoyment or profitability, or a particular motivation which makes you believe you want to limit yourself to that particular practice area.

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Jan 15, 2009 / Solo & Small Firm Practice

Why Partnerships May Seem Good But Can Be Costing You Money

To partner or not to partner? That is the question.

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