‘Amaze’-ing Facts You Didn’t Know That Drive Traffic to Legal Websites

The number of people going to the web first before asking for a recommendation from someone they trust is increasing. Once they are online searching they continue to do their research before they decide who to call. Your website may not be doing you any favors if it’s not been optimized to work properly by 2015 standards. Find out how you can improve your website before it ceases to function for you in any meaningful way.

What If Your Paralegal Lived Inside Your Computer?

In a perfect world having your paralegal live inside your computer would be ideal. You wouldn’t worry whether you were doing your work at your office desktop, laptop in the courthouse, or smartphone connected to wifi while jetting around the globe because you’d have access to these very important skills needed to run your office at your fingertips. You wouldn’t have to worry about the time of day, whether or not your paralegal is on vacation, out to lunch or home sick. He’d be right with you living in your computer.

Well, the world just got a little more perfect

How To Get Lawyer-to-Lawyer Referrals – Guest Lecture with Jared Correia

Do you understand the financial power of building lawyer networks for referrals? Do you understand the importance of being a traffic hub for business, even legal matters you don’t handle? Do you know how to talk with other professionals to garner referrals? Referrals for many lawyers are their lifeblood, a way to keep the pipeline filled with clients to serve. Jared and I discuss the importance of referrals in this guest lecture and we’d love for you to listen and learn.

Don’t Be a Drip: Stagger Your Marketing Campaign

Lawyers and law firms struggle to innovate in areas outside of the substantive practice of law.  Worse still, most attorneys neither observe nor capitalize on general business trends, even as their competitors are trying to do so.  This applies to several categories of business management, certainly, including marketing, where lawyers frequently over worry themselves into […]

Making My Case for Law Practice Management Software

Let’s face it. Law Practice Management Solutions are springing up like weeds in an unkempt garden. It’s getting harder to separate the pernicious weeds from the serious bloomers and it’s no wonder; law practice management solutions are becoming a mandatory part of law practice in terms of cost effectiveness, efficiency and meeting client demand. Here are our thoughts to guide you in your selection of this important practice tool.

How To Make Speaking Work As A Marketing Strategy – Guest Lecture with Denise Hedges and Barbara Mencer

You may have considered speaking as part of your marketing strategy but were not really sure how to go about it. More likely you are afraid you won’t be an effective speaker. Well, we found THE best experts on this subject who not only know the value of speaking to increase business but can also teach you how to actually present. You will learn to not only speak well and energize your audience, but to speak effectively. Speaking effectively means converting your audience into clients and/or great referral sources.

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