Many lawyers don’t understand why they are perceived as better (or worse) than the next lawyer, what their true value is to the client and why they are (or are not) worth their fee. And if they don’t know, how are potential clients to know? And when clients don’t know why a lawyer is worth their fee, they will shop on price. Period.
Lawyers and law firms struggle to innovate in areas outside of the substantive practice of law. Worse still, most attorneys neither observe nor capitalize on general business trends, even as their competitors are trying to do so. This applies to several categories of business management, certainly, including marketing, where lawyers frequently over worry themselves into […]
This guest post was written by Michael J. Palumbo. I am so happy Attorney Palumbo reached out to us because he is going to cover a subject nobody wants to discuss – Sales. Yes. That nasty little word no lawyer wants to acknowledge but is critical to the success of your practice. This article is […]
“Yelp is the most commonly used site to search for attorney reviews online—58 percent of respondents in our sample said it was the first place they turn. It’s also the website that 61 percent of users view as the most trustworthy.”
Hypercapitalism is a term used by Marxist scholars, in their continuing critique of political economy, to depict a relatively new form of capitalistic social organization marked by the speed and intensity of global flows that include exchange of both material and immaterial goods, people, and information. Will lawyers become hypercapitalists in order to compete in the 21st Century?
Let’s face it. Law Practice Management Solutions are springing up like weeds in an unkempt garden. It’s getting harder to separate the pernicious weeds from the serious bloomers and it’s no wonder; law practice management solutions are becoming a mandatory part of law practice in terms of cost effectiveness, efficiency and meeting client demand. Here are our thoughts to guide you in your selection of this important practice tool.
You may have considered speaking as part of your marketing strategy but were not really sure how to go about it. More likely you are afraid you won’t be an effective speaker. Well, we found THE best experts on this subject who not only know the value of speaking to increase business but can also teach you how to actually present. You will learn to not only speak well and energize your audience, but to speak effectively. Speaking effectively means converting your audience into clients and/or great referral sources.
2015 is shaping up to be THE year of the legal startup. Angelist.com is flush with more than 720 startups and almost 1,100 investors. In 2013 a stunning $458 million was invested into legal startups, a breathtaking leap from a mere $66 million invested in 2012. But while investment dollars declined in 2014, the startups are proliferating […]