Listen and learn about what potential clients and current clients are really looking for when they reach out to a lawyer for the first and every time thereafter. If you don’t know what they want you can be losing business you never even knew you were losing; losing clients you never realized were vulnerable to leaving. I promise it is 43 minutes very well spent.
What is so different in starting a law firm in 2018 vs 2008? There are so many differences: not just in technology but the economy, marketing and financial management. Join us in this very interesting discussion. Listen and learn.
How do you onboard modern clients in the 21st Century? In today’s podcast you will learn about what clients value. Do they want speed, responsiveness, mobile access? Do they want intake options such as online forms, chatbots, text messaging? How do you create and respond to the client’s journey from finding you through resolution? You’ll learn all this more today. Listen and learn.
We ask the single most important question – can lawyers fail and survive and go on to thrive? Our position, failure is not a bad thing. What matters is what you do after your failure. Listen and learn.
While recorded over the summer, the sentiment remains the same over any stretch of downtime. It is great to plan soft relaunches of your firm during slow periods. Soft relaunches can include the announcement of a new employee, new website design, rebranding, any number of changes in your firm that give you a new marketing opportunity. So, listen and learn. (Oh, and enjoy Jared’s heavy breathing. He gets excited for these podcasts!!)
In an ever-expanding pool of Legal Technology Solutions, how do you pick the right technology for your solo/small firm? How do you address the mandatory need for cybersecurity to prevent hacking and protect your clients’ data? How do you protect your livelihood in a catastrophe? Chelsey’s knowledge will leave you a little breathless. Listen to this jam-packed podcast before you download her incredible her free100 page 2017 Legal Technology Buyer’s Guide .
If you’ve wanted to create a virtual law practice, or ‘virtualize’ your law practice incrementally, this is the guest lecture for you. Learn how to get started (and the rationale why) in this nearly hour long podcast filled with invaluable information.
You know you need to transition over to more automation in your practice. You read the benefits. Lawyers you know can’t say enough about the time-savings. You watch them accessing their entire office from their smartphone with a tinge of jealousy but you can’t seem to move off the mark.
Now you’ve got the added pressure of the clients demanding it, plus asking for lower costs for your services and you are getting squeezed. Rules of Professional Conduct and ABA Opinions are putting further pressure on you labeling you ‘incompetent’ if you don’t get up to speed on all of it; e-discovery, electronic filings and more. Listen to this podcast and learn how to transition. It’s important you do.
What if you had to market your law firm without using any money? Literally: no money, at all.
It turns out that you can develop a vibrant marketing plan without spending one cent. This guest lecture you will learn practical marketing tactics that you’ll be able to employ. Join us as we lay out specific networking and content marketing strategies to apply to your no-cost legal marketing. Learn how as Jared Correia and I discuss in this lively guest lecture.
In the late 90′s and definitely into the 21st century, the law firm fee structure is morphing and changing under tremendous pressure from clients and the economy. But where do new solos (and some not-so-new) lawyers go to learn about the what fee structures are out there? Jared and I discuss the pressures and those very fee structures. Join us!