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You are browsing the archive for 2009 May.

May 7, 2009 / Marketing

Case Study #1 – Lessons Learned – Part (II)

The strength of the referral got me into the office. And that's all a strong referral can do. It is up to the professional to bring the client 'home' so to speak.

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May 4, 2009 / Case Studies

Case Study #1 – Lessons Learned (Part 1)

62% of your business will be referred from people who already know, like and trust you and these include family, friends and coworkers. These people either have a relationship with the service provider or know of someone who does have a relationship with the service provider – you.

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